I’M
Dayana
CREATIVE COMMUNICATOR
A creative communicator with over 15 years of experience crafting brand stories and visual experiences that inspire and connect. As a multi-award-winning Creative Lead, I blend artistry with strategy to design bold, human-centered campaigns that move audiences and strengthen brands.
I excel in art direction, collaboration, and transforming complex ideas into cohesive design systems that elevate brand expression. My experience spans leading cross-functional teams and developing integrated campaigns across digital, print, and experiential channels—always focused on creating meaningful, memorable brand experiences.
EXPERIENCE
AWARDS
Gold Hermes Creative Awards
Gold MarCom Awards
MarCom Award and Honorable Mention
Spotlight of Excellence Award
MY KNOWLEDGE
Versatile creative leader with deep expertise in branding, design strategy, and visual storytelling. Transforming complex ideas into cohesive visual and conceptual frameworks that strengthen brand identity and connect with people. Experienced in leading teams through concept development, design, and execution across digital, print, and experiential brand campaigns.
Areas of Expertise:
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Creative direction and art leadership
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Branding and campaign development
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UX/UI and digital experience design
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Visual storytelling and content strategy
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Collaboration and team mentorship
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Cross-cultural communication and adaptability
Languages:
Fluent in English, Spanish, and German; conversational in French
PORTFOLIO
DESIGNING & WRITING
DESIGN
Design samples encompass a range of platforms, including social media, magazines, websites, apps, and more.
WRITING
Leadership promotion, newsletters, press releases, and more.
Get in touch
